A Guide to Seasonal Archetypes for Your Brand

Hey creative friends!  I wrote this post when I was writing marketing material for small business owners, so you’ll read the occasional branding and business development reference BUT the concept of seasonal archetypes is the same whether you are designing the look of your business or choosing what colors to paint your next gorgeous art piece. Enjoy! You and I can have the most helpful, creative, incredible business in the world, but if we sink into the abyss of looking and sounding like everyone else, no one will know we will exist, we won’t connect with the right customers and … Read More